Christian Long

Milton Glaser: Using Design to Make Ideas New

In TED Talks on April 19, 2010 at 1:23 pm

Reflection by KIERSTON R.

Original TED page w/ speaker bio, links, comments, etc:

Milton Glaser:  Using Design to Make Ideas New

New York artist Milton Glaser has fascinated people for many years. Mr. Glaser is a very revered artist with new visions and ideas that are very fascinating. In the ‘talk’ that he gives Mr. Glaser explores the idea of variation and what it is. He also talks about visual effects and how they shape our opinion.

Mr. Glaser uses two real life examples to convey his message. The first one he tells is about a ‘failure’ that he encountered. He was to create a poster from a poem. Idea after idea try as he may nothing would satisfy Mr. Glaser. He eventually gave up and simply merged two of his old paintings together because he could not think of anything else. However he was so embarrassed by what he created that he never submitted it.

The message he wanted to give was, sometimes you have to step back and expose your self and see whats there. By taking this advice Mr. Glaser was able to create exactly what he wanted.

The second example that he used was a success. He was to create a poster that described what are is. well, after wrestling with the idea Mr. Glaser came to the conclusion that art is whatever. While sitting down with the word he discovered the word hat hidden inside the word whatever. Mr. Glaser took this and was able to create a great visual metaphor.

Mr. Glaser is a fascinating person with fascinating ideas and visions. His goal was to talk about the impact art and design has on our lives and what he said really made me think.


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